Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience

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From the Publisher Get armed with a practical storytelling framework that can be applied to any type of business communication Learn to flex your narrative based on common scenarios, like when your time is cut short, you’re presenting to an audience with diverse needs, or you’re told “only 3-5 slides” See real-world visual storytelling examples and “before and after” transformation to spark inspiration About the Authors For over two decades, Silicon Valley-bred sisters Janine Kurnoff and Lee Lazarus have helped teams at the world’s top brands—including Colgate-Palmolive, Nestlé, T-Mobile, Medtronic and Meta—become strategic visual communicators. As co-founders of The Presentation Company (TPC), they are dedicated to helping talented business people in all functions, at all levels, bring clarity and meaning to their ideas and influence decisions through storytelling.

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